I Am Totally Beat Up… Sensory overload, far, far too much conversation, and way, way too much walking. But Kris and I had a great conference, especially with all the business garbage we are dealing with, so we did not go in as prepared as we had hoped to. But still some great meetings and contacts and steps forward in new licensing deals. And I found my sock distributor. (grin) This was a lark. I had been joking that I wanted to find a company that could get our brands on socks and get them into the sock stores and other markets all over the world. Hah, not so much…

As Normal, I Am Exhausted… And my shoulder is not up for this kind of grind. But tomorrow is the third and last day and I will be there focusing down on products to give everyone some ideas for their own Shopify stores. First two days was a very unsuccessful attempt by me and Kris to see even two-thirds of the entire conference. I will get to more of it tomorrow, but still won’t come close to even walking past every booth. Just stunning amounts of really cool stuff. Attending the 2024 Licensing Expo with Kris and Dean on WMG Teachable is where we are posting all the videos. We…

At A Stupidly Basic Level… This year Kris and I will be attending the Licensing Expo as we have always done. But this year both of us will be filming and giving our opinions on things we see like I did last year. We will be posting all this daily in the class ATTEND THE 2024 LICENSING EXPO WITH KRIS AND DEAN.  It is on Teachable. So Kris was attempting to show me how we could share files on our phones. Attempt is the operative word. I will get it if I have it written down on a little note card step-by-step. Maybe. I know I did fine last year…

Using This Blog For Comments and Questions… On the class called Attend the 2023 Licensing Expo with Dean. I will try to answer any question here so that those who didn’t take the class (but still have interest in licensing) can understand. It is still possible to sign up for the class. And in a couple of weeks I will add this class into the Licensing Transition class from a few years back as the last thing to be added in there. But not for two or three weeks. So did I learn anything this year? Yes, a ton. Am I going to make changes because of what I learned…

You Can Join Me Through Videos… A couple days of groundwork now up. A day of getting my badge. And now today 17 videos about what the place looks and feels like overall on the first day. Second day. (Wednesday) I will do more of that as well as get down into more details and sample cases and such for idea for writers to use. Third and final day even more down into the weeds with ideas. Then a couple days of how to think about it all from your IP perspectives. So if you are thinking of ever attending the Licensing Expo at some point in the future, I…

Dates Are Set for 2023 Licensing Expo 2023 will be at the Mandalay Bay Convention Center from May 23rd through 26th. That is Tues-Wed-Thur. Now, as I have said, I tried my best in the smaller show this year to see everything in three days. I walked the floor right up until the last hour the last afternoon. I was looking for everything I could see, every idea, every type of branding and licensing, and I ended up with a number of preliminary meetings with some. But my goal was to see everything if I could. I thought I had done a pretty good job, to be honest. So this…

Much To Learn… But not impossible amounts. First, you start by learning copyright and licensing. For example, I assume everyone reading this knows that when you create a work in a form, you give birth to a copyright on that work. Automatically. (There are reasons to register, but a topic for another time.) That copyright is called an IP (Intellectual Property). It is a property and it does have value. Some of you realize that when you put a book on Amazon to get out to readers electronically, you are licensing that story to Amazon, and in return, they license it to customers. The license agreement is the terms of…