For Fiction Writers…
Remember, I started that book here, did some chapters, promised I would keep going. I even have another chapter or two written.
And that is where it will end.
So why did I stop? Two pretty basic reasons.
First reason is that fiction writers just don’t need it much at all. Fiction writers can’t seem to find the time or energy to learn copyright, what they do need to learn.
And copyright is “See Dick Run” simple compared to trademark. So the lack of need and my discouragement that fiction writers don’t even bother with the basics of IP by learning copyright. No point at all putting out a book on trademark for fiction writers.
Maybe I will get past that issue when licensing is more of a thing for fiction writers, but for now I am just going to talk about trademark in one fashion or another in the Licensing Transition class.
And some in the Shared Worlds Class.
And in the Decade Ahead Class.
And maybe in a future Pop-Up (which no one will sign up for, but what the heck. (grin))
The second reason I am not finishing this short trademark book is simply this: Trademark is depressing.
The only people who make money from trademark are lawyers. Go back and read the first few chapters of the book I posted here to get a glimpse of what I mean.
One of the unpublished chapters is about strength of a mark. And this to writers who think they can trademark a word that we all use. The discussions and amazing lack of thinking in the discussions around that last idiot writer who did that was head shaking.
So I am going to stay focused on trying to come up with ways to help fiction writers understand copyright. Like the Magic Bakery.
Trademark… I am climbing down off that shaky soapbox before I fall off and hurt myself.
If you want to really start to understand the part of IP that is called “Trademark,” go buy Stephen Fishman’s book by the same name. From NoLo Press.
And then put it right beside The Copyright Handbook by Fishman near your computer. You just never know when you might need both.
But do yourself a favor: Learn copyright.