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Writer Delusion
There Are Numbers of Them… But only going to talk about one at the moment. However, just like myths, writers have many, many delusions that hold them back. Delusion: A fiction writer knows for a fact they can write good sales copy. Reason for the Delusion: After all, they are fiction writers and it is their story. Fact: I know of maybe a handful of fiction writers who know how to write good sales copy. And not one New York fiction editor. But most writers have the delusion that they can write sales copy, the second most important element in sales after the cover. And then wonder why their books…
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How to Write Fiction Sales Copy: Chapter Three
HOW TO WRITE FICTION SALES COPY CHAPTER THREE (Summary. This book is coming about because I need to write 32 story blurbs for the 32 short stories I wrote in July for a book titled Stories from July.) In the first chapter of this book, I touched on what I call “The Author Problem” and gave a basic formula that I sometimes use to give blurbs a structure. And in chapter two I laid out another formula for writing blurbs. This chapter, my friend, professional fiction and extraordinary comic book writer, Lee Allred put in the comments on my web site a great way of looking at blurbs to stay out of…