Stunning How Some Writers Set Up to Fail… And I am not talking about the total gross earned on a campaign or the number of backers or the amount of promotion a campaign will bring to a book or series. All that is really good in various ways. Nope, talking money only. There is no right number for a percentage of profit from a Kickstarter campaign. I have seen it vary from 85% of the gross down to losing money. Depends on the prices you set, the products you offer to backers, and the cost of those products. So a simple round-number example: You have a campaign that does well…