• Challenge,  publishing,  Sales

    Discoverability is Worthless if You Block Your Sale…

    Make Sure Buyers Buy Your Books When They See Them… In other words, don’t do things that will stop readers from buying your book or books when they discover them. I watch writer after writer go to all the work to build discoverability for their work, but then don’t give the reader a clear path to buying their books. The writer literally stops the buyer without even knowing they are doing it. And then they blame their writing or not being able to get discovered, when in reality they are creating roadblocks to anyone trying to buy their book. And just considering what I see on Kickstarters, most writers will…

  • Challenge,  publishing,  Sales

    I Have Room in My Sales Mentorship…

    Make Sure Buyers Buy Your Books… In other words, don’t do things that will stop readers from buying your book or books when they discover them. You go to all the work to build discoverability for your work, but then don’t give the reader a clear path to buying your books. You literally stop them without even knowing you are doing it. That is what my half-year mentorship will make sure you are not doing. I will help you make your covers attractive and branded, I will train you how to write sales copy that will not bore the reader or give the plot away, but make them interested in…

  • Challenge,  On Writing,  Sales

    Don’t Lose December… Challenge Yourself!

    Last Year Kris Did A Challenge… And that challenge helped a lot of people keep writing in December, a time when writing often slacks off. It is much more difficult to start cold in January than to just keep writing from a good pace in December. So we are doing another challenge for December. A really, really fun and helpful one. Here are the details… Level One… Challenge yourself to write 4 short stories in December. Level Two… Challenge yourself to write 2 short stories in December. Facebook Private Group… Kris will start a private Facebook group for only those in the challenge. Dean and Kris will both be in…

  • Challenge,  publishing,  Sales

    Takes Balance in Indie Publishing…

    Indie Takes Knowing Major and Minor Skills… Back in traditional publishing days, hundreds of thousands of writers worked to get past the gate keepers and get their books bought and into print. A few out of those thousands actually made it for a ton of varied reasons.  And so few out of those who made it actually had careers longer than a few books. Reasons… Many were just not good storytellers, rewrote everything into mush, and had no voice, didn’t understand the entire business process of submission, or more than likely, just did not have the drive to keep going and keep learning and working to get better. They claimed…

  • Challenge,  Sales

    Personal Sales Help…

    Only For a Few Writers… Okay, after a number of requests, I am going to do this officially. Since this time last year, Kris has helped a small number of writers with their craft, reading assignments every two weeks. She is not taking anyone new and that is almost all done. And as we have done the camp last summer and the promotions workshop this fall and other classes along the way with branding and such, it has become clear that some writers just need help with sales. And not the kind of sales you would imagine. To put it bluntly, many writers are simply creating stories that won’t sell…