North by Northwest Books and Antiques shifts to WMG…
About a week or so ago I saw on Facebook a post about how the owners of North by Northwest Books was going to have to close and give the store back to Sheldon McArthur. Some sort of personal reason. To say I was stunned would be an understatement.
Sheldon McArthur, who many of you know, had started that store about ten years ago after he retired from being one of the most famous bookstore owners in the country. Shelly owned The Mystery Bookstore in the LA area and sold it to retire to the Oregon Coast.
But once a bookstore owner, always a bookstore owner, so ten years ago Shelly started this nifty store in Lincoln City called North by Northwest Books and Antiques. About a year or so ago, he sold it to his manager and stepped back.
Now, suddenly, he found himself back with the bookstore again with the idea to liquidate it and shut it down. So after I learned about the possible closure, I talked with Kris and Allyson and then called Shelly. Kris and I had wanted to buy the store when he first thought of selling it, but he wanted to sell it to his manager. I couldn’t believe it was back in his hands again.
So Allyson and I and Kris got together and figured out a way to make the bookstore be a wonderful thing for WMG Publishing Inc. and we made an offer to Shelly.
Today, he and his wonderful wife Charlene took us up on the offer and we signed the papers.
WMG Publishing Inc. now owns a third brick and mortar store. And Shelly is going to stay on and help us a couple days a week.
So for at least two days a week Shelly is back at North by Northwest Books and Antiques!!!
I am so excited!!
Writer extraordinaire Dan Duval has agreed to take over and manage the store. Billy Reece, who is WMG Publishing’s head of sales will be Dan’s corporation link, since Billy managed a bookstore for a very long time. And, of course, Shelly and I will be around causing all sorts of fun troubles. (grin)
Dan has a ton of great ideas on indie books which I will announce here when the time comes. And we will be doing fun things at and through the store, including signings and other kinds of promotions. So stay tuned on all of that.
Beyond the physical bookstore we have inside our north Pop Culture Collectables store, having a physical bookstore has fantastic advantages for WMG Publishing Inc. I will be talking about some of those innovative things as WMG fires up some of them, including a sales force.
It is a new world gone around to an old world. Many of you don’t know that major traditional publishing companies back when they started often came out of back rooms of bookstores. Just as indie publishing is nothing new, publishing companies owning bookstores is also nothing new.
I know a lot of young writers think paper books are going away, but those writers miss the fantastic advantages paper books have for sales and finding readers. Over this next year I will talk about some of those advantages here. Sometimes the advantages are evident beyond another cash stream, sometimes they are not.
Electronic books are not going away. Paper books are not going away. For WMG Publishing Inc now, we not only sell our books and magazines through the major online sellers around the world in all forms, we have physical locations in our control.
We know how to run a bookstore in this modern world. We have no problem selling on ABE or Amazon through the store, not counting through WMG Publishing and through a store’s web site and on eBay. It is an international business. Our three brick and mortar locations are just the hub of that. The foundation might be another way of looking at it.
We have no problem working with authors and promoting authors we publish in Fiction River and other products, and will be doing that not only through some changes in web sites and through the new Pulphouse Magazine and web site, but also through advantages the physical bookstore gives us.
We have so many great ideas and now with the pure luck that came about over this last week or so, WMG Publishing just took another leap forward and will be able to start implementing some of the ideas.
Stay tuned. This ride really will be fun.
And even more important to a great number of people, writers, and regular customers around the country, Shelly is back at North by Northwest Books and Antiques.
That alone is a reason to celebrate WMG buying the bookstore.
Thank you, Shelly, for giving us this chance.