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Wearing Brands
Fun Wearing My Own Brands… I have got three hoodies for the Licensing Expo next month that have three of my brands on them. Poker Boy, Bryant Street, and Pulphouse. Amazing how much fun it is to wear your own brands and how much it can motivate you to write more. I had no realized it would feel that way for me. And I hope at the Licensing Expo to get some interest in the brands. Going to wear one per day. Some of you taking classes right now might see me recording in the Poker Boy hoodie. And speaking of a brand, we just put up THE KRIS AND…
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An Example of Two Brands
Author Brand and Project Brand… This Poker Boy Kickstarter campaign we hope to launch next week is really pulling together some clear images of how branding looks on the surface. I have an author brand that sort of got lost for a short time, but it back now very clearly. And projects it got lost on we will be rebranding very soon. Then Poker Boy now has a clear logo and covers that will be consistent over time with cards and fantasy women. So take a look at this image of some mugs we are offering in the campaign. My author brand, Poker Boy brand and logo, and the cover…
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What Is A Brand?
I Get Asked That Question At Times… My answer is, “It depends on what you are asking.” If you are branding a series of books, then branding is making the covers and layout of the books similar enough that a reader, at a glance, will know it is first, your book, and second, part of the series. You do that with name and title placements, fonts, similar art, and actual titles. Plus other smaller things, but you get the idea. Then there is “author brand” which depends more on the types of books you are writing and what readers can depend on when they pick up one of your books.…