Books Don’t Spoil….

But Covers and Sales Copy Need Refreshing At Times…

At WMG, this is an ongoing thing. Kris and I are always doing new projects that take priority on the publishing side. For example, the new Fey novel I showed you last night. New issues of Pulphouse. New Collides series volumes, and so on.

But we also have over a thousand titles up, or getting put back up, right now. And we have learned a lot in the last ten years and are a thousand times better cover designers than our old staff could ever dream of being. So we have a lot of books that need refreshing.

A lot, to say the least.

I just brought four thriller novels up from the dark years and gave them new life.

But we are very small company considering how many books we have. Only so much time in any week, even with Kris and I doing a ton of things as well as Steph and Chris and the staff of VAs.

Books don’t spoil, but their covers and sales copy does age.

And it is wonderful in this indie world we can fix that problem and keep our books finding new readers and making us money.

Kris and I and Steph teach 2025 techniques and looks. But every-so-often we get some person looking at one of our older books that needs a refreshing  that we have not had the time to get to yet, and sends us a nasty-gram about how we are not doing what we teach. We are running as fast as we can, but we want to focus on the new books first. Okay…

In the start of indie, I did 200 titles up to Amazon, Smashwords, B&N, and iBooks (the only four available) in six months and all the covers were PowerPoint covers and the books were put into format by the different sites’ “grinders” which is what they called them.

We made enough to launch WMG and hire help. But it took us years to refresh those first 200 titles with new covers, and then new interiors, and better sales copy. But what we fixed those with now needs to be refreshed as well. My PowerPoint covers were often better than what we replaced and we spent no time on sales copy.

So now it has been 15 years. (WMG started in 2010 and became a corporation in 2012.)

(Can’t tell a nasty-gram about a 14 year old title caused this blog, can you? (grin))

Just remember… Books don’t spoil.  And I keep reminding myself that people who write nasty-grams about our work because of their own ignorance never seem to go away.