• On Writing,  publishing

    Think Like A Publisher: 2…Expected Costs

    The first chapter in this new series was “The Early Decisions” which included picking a business name, setting up checking accounts, and so on. There were no real costs at all in those early steps unless your state had a small fee for registering a business name. Checking accounts are free, so are PayPal accounts, and so on. So the question on this second basic business-planning chapter is “What are your expected costs?” For those of you with a basic understanding of business, you can now see the structure of how I am setting up these chapters. Before starting into a business, there are certain things that need to be…