Humans Know Brands… Authors Do Not… Yeah, I know, authors are humans (for the most part), but they take nothing they know about branding and apply it to their own books. Author… “I like designing my books and I want every one to look different.” Same author/human in the grocery store searching for a favorite breakfast cereal. Say Cheerios. God help the store if they moved those big yellow boxes, or if someone in corporate headquarters decided they wanted Cheerios to look different, so they cut the size of the name down, put the name in some green and blue art near the bottom and removed all the yellow color.…

Licensing Expo Was Amazing… Took all my focus for most of last week and then this last weekend I slept because I have messed my schedule around so that I was getting up at 9 am, three plus hours before normal. Still on the 9 am schedule until after tomorrow, then will ease it back so I can get back to writing. But still not enough brain to even begin to describe a part of the expo. And not enough brain to do another chapter on the Advanced Magic Bakery. Maybe in a few days on both. I actually managed to only take one nap today. So maybe tomorrow. Plus…