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Fiction Branding… Part 5
Not All Stories Are Created Equal… I hate to bring up this topic, but sort of needed for this series right about now. Why do I hate saying that not all stories are suited for branding? Because writers have the lowest opinions of their own work and will automatically take this as an excuse to not bother on some stories or series that could be branded. Here is the reality. Just because you can’t yet think of how a brand would even happen with a series of stories or novels does not mean it can’t happen. And the reverse is true. Just because you think a series of stories would…