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Think Like A Publisher #9…. Selling to Independent Bookstores
There is no way that some of this chapter will make sense unless you have read the previous chapters, and most importantly the chapters about sales. Chapter #7… A Sales Plan and Chapter #8…Price, Discounts, and Sales. Finished refreshing your memory? Good. Now one quick warning: What I am about to talk about applies to indie publishers who have a large number of books. If you only have one or two or three books, read this, but you won’t be able to try it except on a small level. Why? Number one: You won’t have enough feedback loops between books to get readers finding your other books even if you…