20 to 50 Thinking… And how branding fits with that. 20 to 50 is shorthand for having 20 major books published will make you 50 thousand a year. And if you do a bunch of things right, it often works. But you have to do a bunch of things right. Why 20 Major Books? Ways of discoverability, basically. If you have one book, that book can be found through all the places you have it for sale and that’s it. So say you are wide and have it out in 150 different stores around the world, plus paper through Ingrams. (I am estimating that number of stores by counting up…